Pricing, Margin & Profit Studio

The complete multi-operational pricing suite: Calculate margins & markups, audit Amazon/Shopify seller net profits, optimize volume tiers, and scan entire product catalogs via CSV.

Product Cost & Target

Currency Symbol

Cost of Goods Sold (COGS)

Selling Price (Revenue)

— OR ENTER DESIRED TARGET —

Target Gross Margin (%)

Target Markup (%)

Net Profit Per Unit

$25.00

Cost: 61.5% Profit: 38.5%

Gross Profit Margin: 38.46%

Markup on Cost: 62.50%

Cost Ratio: 61.54%

100 Units Total Profit: $2,500.00

💡 Margin vs Markup: Margin is profit divided by Selling Price (how much of every dollar is profit). Markup is profit divided by Cost (how much you marked up over what you paid).

Marketplace Fee Config

E-COMMERCE

Platform Preset

Retail Selling Price

Product Sourcing Cost

Shipping / FBA Delivery

Ad Spend / PPC per Unit

Marketplace Referral (%)

Fixed Closing Fee ($)

Real Net In-Hand Profit

$15.01

COGS & Ship Platform Fee Ad Drag Net Profit

Real Net Margin: 30.02%

Total Platform Fees Deducted: -$8.49

Total Costs & Surcharges: -$34.99

Break-Even Minimum Price: $32.34

Bulk Product Catalog Margin Scanner

Paste or upload CSV items to instantly identify low-margin bleeders and high-profit winners.

Product Catalog (Format: Product Name, Cost, Price)

Minimum Target Margin (%)

Items with gross margins below your target will be automatically flagged with a red LOW MARGIN warning.

Total Catalog Items

Catalog Revenue

$0.00

Average Margin

0.0%

At-Risk Items

Product Name	Cost	Price	Unit Profit	Gross Margin	Status

Discount & Coupon Setup

Original Sticker Price

Primary Discount (%)

Extra Coupon / VIP Promo (%)

Sales Tax / VAT (%)

Final Amount Payable

$87.48

Original Price: $120.00

Primary Savings (25%): -$30.00

Extra Coupon Savings (10%): -$9.00

Tax / VAT Added: +$6.48

Total Customer Savings: $39.00 (32.5%)

Pack A

Item A

Price

Quantity / Size

Unit Measurement

Unit Cost: $0.0125 / g

Pack B

Item B

Price

Quantity / Size

Unit Measurement

Unit Cost: $0.0100 / g

Pack B is 20.1% Cheaper!

Buying Pack B saves you approximately $0.0025 per gram compared to Pack A.

Wholesale Multi-Tier Volume Pricing

Determine quantity breakpoints and tiered customer discounts while keeping minimum target profitability intact.

Unit Cost (COGS)

Base Retail Price (1-9 pcs)

Tier	Quantity Min	Discount %	Unit Price	Unit Profit	Gross Margin %

Understanding Business Pricing Metrics

Margin vs. Markup: While often confused, gross margin and markup reflect different financial realities. Markup expresses the percentage added on top of your production or wholesale cost. Margin expresses the percentage of total sales revenue retained as gross profit.

Formula for Gross Margin: Margin = ((Revenue - Cost) / Revenue) * 100
Formula for Markup: Markup = ((Revenue - Cost) / Cost) * 100